In today’s business climate, digital marketing is more important than ever before. With studies showing that 75% of marketing teams increased their company’s credibility and trust with various digital marketing tactics, it’s clear that a strong digital marketing strategy is critical to success. But when it comes to identifying the right digital marketing mix for your business, you must know what to look for, and the BBB team is here to help.

Whether you’re a small-business owner just getting started with digital marketing or a seasoned marketer looking to take your strategy to the next level, identifying a digital marketing mix that works for you is critical to your success.

Rick Walz is the President/CEO of Better Business Bureau Serving Northern Indiana, which services 23 counties across the northern portion of the state.

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